69传媒

Employers say they have trouble finding new hires with good oral-communication skills. But relatively few regular public K-12 schools explicitly teach those skills, and even fewer teach them with real-world workplace scenarios.

That mismatch doesn鈥檛 bode well for young people鈥檚 job prospects, or for companies searching for new talent.

In survey after survey, employers say they need people who are good communicators. And they say that strong speaking skills are even more important than good reading or writing skills.

In a survey released in August, executives and hiring managers said good oral communication is the skill they want most from job candidates. It outranked others that get far more public attention, such as critical thinking, solving complex problems, working in teams, and writing well.

More than 80 percent of the executives and hiring managers surveyed said good verbal skills were very important, but fewer than half said recent college graduates were ready to hit that ball out of the park.

鈥�69传媒 haven鈥檛 been given much practice with these skills,鈥� said Lynn Pasquerella, the president of the Association of American Colleges and Universities, which conducted that survey of 500 business executives and 500 hiring managers.

鈥淵ou can鈥檛 find a business that doesn鈥檛 involve oral communication. It shows up everywhere on lists of skills employers value but no place on the lists of skills teachers feel they need to teach,鈥� said Erik Palmer, a 20-year teacher who is now a consultant helping schools develop oral-communications programs.

Teaching What鈥檚 Not Tested

69传媒 and writing dominate schools鈥� English/language arts instruction, but some schools also include speaking and listening. Typically, that instruction takes a traditional academic form, in PowerPoint presentations, debate coaching, respectful classroom discussions, or delivering a report in front of the class.

The Common Core State Standards, which guide learning in half the states, include speaking and listening. They envision students expressing themselves clearly, learning to build on one another鈥檚 ideas in discussion, and posing questions that 鈥渆licit elaboration.鈥�

By 11th grade, students should be able to 鈥渆nsure a hearing for a full range of positions鈥� on a topic, resolve contradictions in conversation, and 鈥渨ork with peers to promote civil, democratic discussions.鈥�

But relatively few schools emphasize, or even teach, those standards, perhaps in part because they鈥檙e not generally tested.

The Partnership for Assessment of Readiness for College and Careers and Smarter Balanced exams designed for the common core originally planned to test students鈥� speaking and listening skills, but those plans were downsized as the tests were shortened. Seventeen states currently use those tests, but neither one measures speaking skills, and only Smarter Balanced assesses listening skills.

Some schools and teachers are prioritizing oral-communication skills anyway. The Nashville, Tenn., school district鈥檚 literacy plan uses the 鈥渁ccountable talk鈥� model designed by the University of Pittsburgh鈥檚 Institute for Learning. It develops students鈥� abilities to listen to one another; build on one another鈥檚 ideas; speak clearly, concisely, and accurately; and support their statements with facts.

鈥淚t doesn鈥檛 matter to us that speaking skills aren鈥檛 assessed. Being able to communicate clearly in speech, to a variety of audiences, is a 21st century demand on workers, and our students need to be ready,鈥� said Monique T. Felder, Nashville鈥檚 chief academic officer.

Teacher Kelly Gallagher is well known for his teacher-coaching books about reading and writing. But he weaves speaking skills into his instruction at Magnolia High School in Anaheim, Calif. Working a lot in small groups, his students practice responding to one another鈥檚 comments in ways that elicit more discussion.

鈥淚t鈥檚 not just, 鈥極h, that鈥檚 nice,鈥� but 鈥業 like what you just said. I also wonder if you鈥檝e thought about. 鈥�' It鈥檚 a response that indicates you鈥檝e listened carefully and it teaches them how to deepen discussion,鈥� Gallagher said.

Learning the Hard Way

After 33 years at Magnolia High, Gallagher thinks teaching oral-communication skills is more important than ever. Career preparation is less on his mind, though, than his students鈥� technology-saturated lives.

鈥淎 lot of them live in such entertainment bubbles, and they speak to one another digitally, but their face-to-face communication is not as developed as it used to be,鈥� he said.

Career preparation is front and center for Melanie Dever as she teaches math and science at Mill Creek Middle School in Dexter, Mich. She infuses oral-communication skills into her classes by requiring students to design a solar-energy product and pitch it to a panel of community members in the style of the 鈥淪hark Tank鈥� television show.

The students watch episodes of the show, analyzing what their grown-up counterparts did well鈥攁nd not so well. They adapt the most effective tactics to their own presentations.

Working as an automotive engineer before switching to teaching, Dever learned the hard way that employers often want different kinds of communication skills than high schools and colleges teach. Her boss wanted shorter, more powerful presentations, for instance. And until she went to business school, no one ever taught her oral skills in a workplace context, such as how to explain weak quarterly results to a board of directors, she said.

When he coaches teachers, Palmer breaks oral-communication instruction into two phases: before you speak and while you speak.

In the first phase, teachers help students learn how to analyze their intended audience, build and organize content tailored to that audience, and add visual aids. In the second, they focus on what he calls the 鈥淧VLEGS鈥� of delivery: pose, voice, life, eye contact, gestures, and speed.

Teachers who include oral-communication skills in their instruction typically do so in a context that has nothing to do with work, arguing that the skills are transferable to nonclassroom settings.

The workplace connections are more explicit in adult education or private-sector programs specifically geared to work.

But it鈥檚 rare for students in high school to learn verbal-communication skills in real-world, workplace-oriented ways. A large Detroit utility company, however, has taken on that task in its internships for high school students.

A Private-Sector Approach

DTE Energy hires about 90 interns every summer as part of its push to cultivate a new generation of talent. Some students shadow construction and line workers in the field, while others are posted in the company鈥檚 offices.

All interns get training in skills such as r茅sum茅 writing and PowerPoint. But they also build their spoken-communication chops by training with the public-speaking organization Toastmasters and by learning how to give an 鈥渆levator speech,鈥� said Tracy DiSanto, the company鈥檚 senior manager for workforce planning.

69传媒 devise a powerful, short pitch to sell themselves to potential employers, and then they ride up and down in DTE elevators with their company mentor, giving the speech to anyone who happens to join them.

鈥淚n real life, you need that 60-second elevator speech to explain who you are,鈥� DiSanto said. 鈥淭hat skill is good for later on, when they鈥檙e networking, or interviewing, to be able to be clear, concise, and confident.鈥�

But that kind of instruction is rare in public schools. Verbal communication is often categorized as a 鈥渟oft skill,鈥� which can convey less urgency and importance.

69传媒 could also be uncertain about which verbal skills employers want most. Should they teach debate-type skills to buttress argumentation skills? What about responding to constructive feedback? Or learning how talking with colleagues on a team is different from talking with a boss?

Company surveys rarely identify or define the specific, concrete communication skills employers need. Matthew T. Hora thinks that鈥檚 a problem.

鈥淭hose lists aren鈥檛 detailed enough. They don鈥檛 break it out by mode: oral, digital, nonverbal, written. And they don鈥檛 break it out by discipline, either,鈥� said Hora, a cultural anthropologist who has studied different types of oral communication as an assistant professor at the University of Wisconsin-Madison.

Traveling around Wisconsin to study the kinds of verbal interactions that are most important for nurses and petroleum engineers, Hora found differences and commonalities.

Nurses told him that it鈥檚 crucial for them to know how to listen attentively to patients and families and speak with warmth and empathy, he said. The engineers and nurses both needed to master the skill of translating technical jargon into accessible language, to convey ideas to lay people or to train newcomers, Hora said.

To build the skilled workforce they want, employers might have to do a better job of 鈥渟ignaling鈥� what they need from job candidates, a 2017 report by Burning Glass Technologies and the U.S. Chamber of Commerce Foundation says.

But schools also need to reach out to businesses.

鈥�69传媒 can鈥檛 understand the skills employers need without having a conversation with employers,鈥� said Caitlin Codella, the senior director of the foundation鈥檚 Center for Education and Workforce.